Our Practice
Valle Verde Medical group (VVMG) is a team of board-certified primary care physicians with over 35 years of cumulative experience in practice. The team provides extensive quality care to adults and children of Monterey County and the surrounding communities. Valle Verde Medical Group is led by Doctor Eloy Romero and focuses on providing personalized care focused on your individual health needs. Doctor Romero and the entire team of Valle Verde Medical Group are passionate about fostering meaningful relationships with patients by spending quality time with their and by being advocates for all aspects of their physical, cultural, financial, social, and mental well-being.
As part of Valle Verde Medical Group commitment to providing you with the best healthcare possible, our doctors are also on the hospital staff of Salinas Valley Memorial Hospital and Natividad Medical Center. On many occasions our own doctors will be able to provide care for you in the hospital when you are facing critical illness or delivering your baby. When you leave the hospital, they will focus on making sure you have a smooth transition home and back to our medical office.
Our Mission
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To empower our patients with the knowledge and resources to live their healthiest lives.
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To provide the highest quality patient- centered, evidence-based, affordable care to our patients.
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To respect the patient’s and their family’s values and provide culturally sensitive care
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To promote social justice in healthcare
Our Vision:
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To be the premier patient-centered, culturally sensitive, comprehensive, community-focused family medicine practice in Monterey County.
Our Providers
Eloy Romero, M.D.
Doctor Romero received his Bachelor of Arts degree in molecular and cell biology and public health from University of California at Berkeley, California. He earned his Doctor of Medicine Degree at the UC San Francisco. He continued to complete his Family Medicine and Obstetrics at Natividad Medical Center where he received several awards in community medicine and Resident Teacher of the Year. He followed his post residency training with a fellowship through UCLA Harbor Medicine Transforming Primary Care Fellowship.
Dr. Romero is board certified with the American Board of Family Medicine. He practices full- spectrum outpatient family medicine including obstetrics and is an adult medicine hospitalist at Salinas Valley Memorial Hospital. Dr. Romero is proud to serve on the board of directors of the Monterey County Medical Association. He is also proud to serve as a board member for the Northern California Affordable Care Organization.
Dr. Romero is a native Spanish speaker. He spends ample time customizing treatment plans and utilizes evidence-based diagnostic testing and treatment methods. He understands the importance of not only treating the person’s illness, but also the person in regards to their social, environmental, and cultural context. He strives to promote wellness in the individual, beyond the absence of disease.
In his free time, Dr. Romero enjoys spending time dancing, hiking, beach lounging and lazy Sundays with his family.
Francisca Bobb, FNP-BC.
Francisca is board certified in Family Medicine as a Family Nurse Practitioner by the American Nurses Credentialing Center. She is fluent in both English and Spanish. She completed her Masters of Science in Nursing (MSN) from Austin Peay State University in Clarksville, TN. She also attended nursing school to achieve her Bachelors of Science in Nursing (BSN) at Austin Peay. Francisca has both inpatient and outpatient experience as a nurse having worked in surgical-stepdown, same day surgery, COVID testing supervisor, as well as being certified as a Public Health Nurse.
Francisca started her FNP career at Monterey County Jail treating complex chronic health conditions, eager to help this underserved and often overlooked population. Francisca now acts as Primary Care Provider for families across the lifespan. Francisca is passionate about holistic care to include the mind, body and spirit. She strives not only to treat but prevent illness. She seeks to empower her patients to live a happy and healthy life by educating them regarding realistic preventative measures they can implement in their everyday lives. Her bicultural background allows her to reach a larger patient population and is eager to individualize care to each and every one of her patients.
In her spare time, Francisca enjoys spending time with her family and pets, tending to her garden, practicing yoga, and exploring the local community.
Samantha Fernandez, MSN, FNP-C
Samantha was born and raised in Watsonville, Ca. She is fluent in Spanish and English. She completed her Masters of Science in Nursing (MSN) from United States University, San Diego. She is board certified in Family Medicine as a Family Nurse Practitioner through the American Academy of Nurse Practitioners Certification Board. She attended both Fresno City College and California State University, Fresno where she completed her undergraduate studies in Health Sciences and accelerated registered nursing program. She later then completed her Bachelor’s degree in Nursing, through Western Governors University, Salt Lake City Utah.
Samantha has both inpatient and outpatient care experiences, having worked as a Registered Nurse for many years in medical-surgical, orthopedics, cardiology and COVID specialty hospital settings, and now as a Family Nurse Practitioner in a local primary care clinic, assuming the role as a Primary Care Provider for families across the lifespan. She also has served as a member of Madera County’s Breastfeeding Coalition in the past, and is certified in Public Health Nursing.
Her enthusiasm to learn and serve her community is continuous. Besides family medicine, she also offers cosmetic medical aesthetics. At Valle Verde Medical Group, Samantha will be offering injectable procedures, such as Botox. She is well trained in high risk injectable procedures, complications and their safety. She takes pride in assisting patients achieve their desired facial aesthetic goals with their best interest in mind, and delivering such elective procedures through great sensitivity for the self, gentleness, and transparency. Her goals in the practice of aesthetics have been to master patient satisfaction, tailor injection approaches to suit each individual, assist her patients with self-empowerment, and to increase access and affordability to safe and high quality aesthetic procedures. Her studies in public health and shared experiences growing up around this community has taught her a lot about patient cultural and socioeconomic vulnerabilities, for which she share a passion towards protecting
In her spare time, she enjoys journaling, collecting stuff, reading, meditating, going on silent retreats, gardening, hiking, cooking healthy dishes she gets to share, traveling, exercising, and spending quality time with family, friends and loved ones. She also enjoys funding scholarships for her fellow teenage mothers who strive towards continuing their education, working on side projects, and enjoys exchanging the latest protein bar/products with great taste and best macros!
Sergio E. Rodriguez, MMS, PA-C
Sergio was born in Mexico and raised in the Salinas Valley since he was an infant. He recalls his formative years filled with cherished memories of family gatherings and happy times spent with friends at weddings, camping trips, and quinceañeras.
Sergio seeks a fairer understanding of population wellness through his combined professionalism, academic pursuits, and bicultural background. He trained as a Physician Assistant at Stanford University’s Primary Care Associate Program, also earning a Masters in Medical Science from Saint Francis University.
During the 2020 Covid year Sergio gained deeper experience in primary health care while practicing at various medical clinics. His keen eye for recognizing acute illnesses developed after spending four and-a-half years at Natividad’s emergency room.
Sergio’s favorite pastimes are traveling to Mexico, writing his memoirs in story-form, tending to his family’s Organic Farm activities, listening to his favorite podcasts, and reading mystery novels.
He welcomes you to Valle Verde Medical Group